SABON’s values as a brand are different from those attributed to it as a product. While everybody talks about the values of freshness, gentleness and functionality, SABON’s values paint a completely different picture.
Our values are expressed in every little detail, and should be learnt, felt and understood, and also spoken as a language.
SABON does everything in a radiant, dominant and dramatic way. The atmosphere in the stores is unique.
The candlelight and flickers of light in the chandeliers, along with the wooden floors, create a nostalgic, romantic and extravagant experience, leaving an unforgettable impression.
Entering a SABON store, the feeling of receiving a gift or using the product, are like flipping through the pages of an ancient and magical fairytale book coming alive.
At SABON we believe that sensuality is a significant part of life.
The atmosphere of SABON, the scents, textures, light… everything points to the senses and awakens the body and the mind.
Richness
The scents and textures, the atmosphere in the store, the carefully designed packages and wrappings – all create a sense of value, of rich and enriching pleasures.
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